WHY BOOMERANGFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity.  We have a market opportunity that is rare in its scale and powered by a strong business model, coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology start-ups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature-rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

POSITION OVERVIEW…

As Communications & Public Relations Manager, you will develop stellar communications material for our products, customers, partners and external audiences.  You will create compelling written communications that present BoomerangFX’ value, competitive advantage, and unique selling points to an eager audience across North America.    As our PR & Communications Manager, you will enjoy the freedom to be creative, while feeding your passion for writing content that resonates, educates and excites the reader.

WHAT YOU OFFER…

• Minimum 5 years’ experience in a PR or Communications role with proven experience creating exceptional content. Please note that candidates will be requested to provide a portfolio demonstrating a variety of their written material.
• Exceptional writing, editing and creative skills.
• Bachelor’s degree in Communications, Journalism or Public Relations.
• Experience in the technology sector is strongly preferred. Exposure to the start-up environment is a definite asset.
• Proven track record of success in executing tech-focused PR campaigns.
• Established network of contacts in the tech media and analyst community.

WHAT YOU WILL BE DOING…

• Develop and disseminate creative technology-focused communications that support BoomerangFX’ rapid growth.
• Work closely with our executive team to establish the company’s communication strategy.
• Develop and pitch stories to senior leadership team.
• Build relationships with the analyst community in our sector.
• Effectively act as the “voice” of the company for outbound and incoming information requests.
• Collaborate with all teams including development, product management, marketing and the leadership team to create a cohesive “story” for the organization and effectively get the word out to our target audience.
• Optimize communications’ spend by attaining maximum ROI on all communications activities.
• Leverage your understanding of the tech sector to create communications campaigns that drive desired results with a discerning and educated target audience.
• Play a key role in creating the written material that accompanies our ground-breaking, Ai-powered SaaS solution.
• Function as key point-of-contact for media inquiries, providing timely, diplomatic and detailed response to queries.
• Write material for a wide range of audiences who possess various technical abilities including:
  • White papers
  • Press releases
  • Marketing & product communications material
  • Communications that drive brand awareness

WHY CHOOSE BOOMERANGFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale and powered by a strong business model coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology start-ups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

POSITION OVERVIEW…

The Implementation Specialist will work with our clients (medical clinic professionals) to provide an exceptional end-to-end experience. This role offers opportunities to be client-facing (via video conference) and leverage  customer relations and training skills.  The Implementation Specialist will understand client needs & provide training or issue resolution to optimize utilization of our practice management solution. Having a curiosity about technology and an ability to understand our solution, you will be a problem solver who makes every client experience with BoomerangFX an exceptional one!

• Perform online (and possibly on-site) training sessions for new clients to the platform.
• Work collaboratively with Sales Account Executives and clients to manage the implementation of BoomerangFX solutions thoroughly and on a schedule based on specific client timelines.
• Schedule and perform client training online and onsite. Track all components of the implementation.
• Stay up-to-date on new features and workflows within the software suite.
• Build strong working relationships with clients. Support training for new team members.

WHAT YOU WILL BE DOING…

• Provide product demos, client/user education and training in BoomerangFX product suite.
• Connect with new/existing clients and understand their business needs & technical queries.
• Communicate with clients throughout the software implementation process to obtain feedback and approval.
• Build rapport with clients and act as “trusted advisor” regarding all BoomerangFX software issues.
• Ensure a positive experience for every client and make our customers feel valued and respected.
• Customize software system based on clients’ individual needs and specifications.
• Comply with privacy and confidentiality standards pertaining to sensitive medical records.
• Create specialized documents for each client.
• Ensure that clients have a solid understanding of the power of our technology.
• Consult re: data migration of existing customer records and install all necessary components.
• Ensure that the project team is aware of key deliverables and project milestones.
• Travel to client sites may be required: expect 2+ trips per year to the US for conferences and trade shows.

YOUR SKILL SET…

• Bachelor’s degree in Computer Science, Engineering or Business.
• Proven experience providing software training to end-users.
• Note, a short demo of your technical & training skills may be part of the BoomerangFX interview process.
• Demonstrated ability to build rapport & trust with business clients & stakeholders.
• Knowledge of the healthcare industry is a definite asset. Understanding of billing, patient scheduling and healthcare regulations is of great benefit. Sound technical knowledge and an affinity for technology is an asset.
• Proficiency in all Microsoft Office applications and SQL database management systems.
• Proven ability to translate technical concepts to a non-technical audience.

WHY CHOOSE BOOMERANGFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale and powered by a strong business model coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology startups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

WHAT YOU OFFER

Are you a high-energy business development professional who enjoys talking to customers, is passionate about being successful in sales, and wants to grow with an exciting start-up in the healthcare SaaS / services sector?  If this describes you, then please read on!  This role requires a fearless extrovert who will energetically reach new and existing pipeline of customers and excite them about our SaaS solution + digital marketing services.   If you can answer “yes!” to the following questions, we are interested in hearing from you:

1. Do you have 2 to 4 years’ experience in B2B software sales or Digital Marketing?
2. Have you ranked at the top (or near the top) of your sales team?
3. Are you comfortable making outbound phone calls to new customers every day with a hunter mindset?
4. Can you actively manage short sales cycle and an active pipeline?
5. Are you high-energy? Do you strive to reach, educate & excite customers to drive net new business?
6. Are you customer-focused with a passion for building mutually beneficial client relations & providing excellence in a consultative sales environment?

YOUR SKILLS

• Proven track record of meeting, or, even better, exceeding sales targets.
• Experience in the entire sales cycle from prospecting through to negotiation and closure.
• Diligent in maintaining CRM data. HubSpot knowledge an asset.
• Skilled in working with client stakeholders including small-mid-sized business owners.
• Able to present technical products to a non-technical audience, effectively translating technology to business language.
• Comfortable in dealing with physicians and healthcare leaders, nurturing leads, prospecting, and closing sales.

WHAT YOU WILL BE DOING

• Drive new software license subscriptions including add-ons with practice management and digital marketing.
• Actively reaching out through phone calls to new clients daily, managing and reporting on your own activities & pipeline.
• Arranging Demos and nurturing the sales cycle, using HubSpot and collaborating with other team members.
• Attending monthly seminars throughout the US, generating relationships and professionally representing the company.
• Use creativity to upsell additional products/services to current and new software clients.
• Work with other sales, marketing and technical teams to pre-qualify prospects.
• Conduct demos with medical practice decision-makers tailored to your prospect’s needs.
• Utilize consultative selling process to determine client requirements & specific needs.
• Drive new, outbound sales pipeline through research and by identifying potential clients.
• Manage new clients. Maintain communication to ensure satisfaction, software utilization & opportunities to upsell.

NOTE: Office is located in Mississauga. The Sales Team works with a hybrid work arrangement. 3 days in office, 2 remote.

 The legal ability to work in Canada and a home-base in the GTA (or surrounding area) is required for this role.

WHY CHOOSE BOOMERANG FX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale and powered by a strong business model coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology start-ups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

POSITION OVERVIEW

The Practice Optimization team works closely with our customers (healthcare clinics) to optimize the value of BoomerangFX technology, ensuring that customers have the training, knowledge and support needed to fully benefit from this market-leading solution. Practice Optimization Consultants are client-facing technical professionals who share their extensive knowledge of the healthcare clinic industry. They are healthcare clinic industry experts who share both industry best practices and technical competency with our valued customer base.

WHAT YOU WILL BE DOING

• Provide remote and on-site practice management consulting and training to clients in the medical clinic space.
• Act in the best interest of the clinic to increase revenues and minimize costs by utilizing the BfX software to its full potential.
• Assist Sales in closing the opportunity by presenting or analyzing business needs in sales discussions.
• Screen current software clients and assess practice management needs.
• Direct and manage multiple (10+) client projects simultaneously.
• Write detailed reports outlining key findings and recommendations for improvement for practice assessment projects
• Assist with development of new practice management consulting services, seminars, and publications.
• Conduct seminars and presentations. Maintain client profile in HubSpot
• Keep current on practice management trends/issues through professional literature and relevant conferences.
• Keep current on BoomerangFX software releases and roadmap features.

WHAT YOU OFFER

• This role requires comprehensive understanding of private / cosmetic medical practices.
• Skills include: Bachelor’s degree and 5-7 years’ practice management experience in a medical clinic.
• Broad experience in all aspects of practice management to include billing/collections, accounts receivable/payable, employee supervision and training, scheduling, patient relations, medical office procedures, financial analysis, and marketing.
• In-depth knowledge of current dynamics of non-insured health care industry

SPECIFIC SKILLS AND ABILITIES

• Good understanding of current issues affecting physician’s practices.
• Able to quickly learn BoomerangFX software platform and articulate the individual module utilization for each practice.
• Ability to understand complex workflows, employee dynamics, software integration process.
• Ideal candidate will have EMR experience.
• Must have strong skills in MS Office. CRM experience is required, HubSpot preferred.

ALL CANDIDATES MUST BE LEGALLY ABLE TO WORK IN CANADA AND TRAVEL TO THE US TO ATTEND TRADE SHOWS, WORKSHOPS AND KEY CLIENT MEETINGS. OUR OFFICE IS LOCATED IN MISSISSAUGA AND WE WORK A HYBRID MODEL.

WHY BOOMERANGFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity.  We have a market opportunity that is rare in its scale and powered by a strong business model coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology start-ups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature-rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

POSITION OVERVIEW…

We believe we can unlock our data even more with as we provide even more insights for our customers using predictive analytics and ML to further the value proposition for our customers.  This is your chance to be on the ground floor of this exciting opportunity.  BoomerangFX is looking for the next key player in our organization to help drive to be the best-in-class data driven organization and SaaS software.

We are looking for a data scientist that will help us discover the information hidden in vast amounts of data and help us make smarter decisions to deliver even better products. Your primary focus will be in applying data mining techniques, doing statistical analysis, and building high quality prediction systems integrated with our products. We can start with providing insights for our customers providing value added services based on their data. Having proven this, we can then use ML can inform scorecards into optimization.  The vision: predictive analysis we enable our physician owners optimize their clinics performance. 

WHAT YOU WILL BE DOING…

• Selecting features, building, and optimizing classifiers using machine learning techniques
• Data mining using state-of-the-art methods
• Extending company’s data with third party sources of information when needed
• Enhancing data collection procedures to include information that is relevant for building analytic systems
• Processing, cleansing, and verifying the integrity of data used for analysis
• Doing ad-hoc analysis and presenting results in a clear manner
• Creating automated anomaly detection systems and constant tracking of its performance

WHAT YOU OFFER…

• Excellent understanding of machine learning techniques & algorithms: k-NN, Naive Bayes, SVM, Decision Forests,
• Experience with common data science toolkits, such as R, Weka, NumPy, MatLab, etc. Excellence in at least one of these is highly desirable.
• Experience with data visualization tools, such as D3.js, GGplot, etc.
• Proficiency in using query languages such as SQL, Hive, Pig
• Experience with Microsoft SQLServer databases
• Good applied statistics skills, such as distributions, statistical testing, regression, etc.
• Good scripting and programming skills is a plus. Data-oriented personality.  Experience with Cloud (Azure or AWS)
• Bachelor’s in Mathematics, Computers Science, Engineering or related. Masters Preferred

WHY CHOOSE BOOMERANGFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest growing cloud-based enterprise software and digital marketing company on a mission to transform the cosmetic, aesthetic and elective procedure industry.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale and powered by a strong business model coupled with an impressive leadership team consisting of executives from Silicon Valley, Digital Marketing, Fintech and leading SaaS technology start-ups. Trusted by a growing community of leading physician owners, our product is commercialized and delivers the only cloud-based SaaS enterprise solution with feature rich practice management dashboards, AI and integrated digital marketing tools to help our clients succeed in the marketplace.

POSITION OVERVIEW

In this role, you will oversee B2C marketing campaign management on behalf of our clients, (medical clinics), across North America. Our Marketing Automation Specialist will leverage strengths in automation logic, conversion optimization, data integrity and lead generation/nurturing, in order to promote the success of our clients: physicians and medical clinic business owners.  By utilized established email marketing best practices and in-depth analytics, you will promote and ensure our clients’ success in reaching and converting potential & new medical clinic customers!

WHAT YOU WILL BE DOING

• Oversee email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these programs for improvements.
• Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software.
• Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
• Work with management to define KPIs, create reporting, and analyze campaign performance. Create recommendations to improve campaigns continuously.
• Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
• Perform A/B testing to define/execute enhancements to productivity, CR, programs/campaign ROI, and sales growth.
• Support essential marketing operations initiatives in Marketo such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

WHAT YOU OFFER

• Minimum two years of marketing automation
• Expert knowledge of database management concepts and best practices.
• Marketo Expert certification is preferred
• Strong working knowledge of Marketo: experience with Marketo Revenue Cycle Model, or Revenue Cycle Explorer preferred.
• Strong independent project management skills. Use of PM tools such as Asana, an asset.
• Capable of handling multiple tasks with competing priorities under minimal supervision. Able to think critically and exercise independent judgment and discretion.

POSITION OVERVIEW

The Digital Client Account Manager oversees client relationships directly and works closely with our marketing team.  This role will interface with Content Writers, Landing Page Designers, and Graphic Designers to be the voice of the client.  The Account Manager is also a proactive mentor and trainer who effectively shares experiential knowledge of successful campaigns & profitable practices, as well as being a company-wide resource on digital marketing and industry trends.

BOTTOM LINE:  You will use your understanding of digital marketing strategies and ability to monitor and analyze individual account performance to delight each client & grow revenue!

KEY FUNCTIONS OF THIS ROLE…

• Accountable for the intake of digital assets from client, gaining approval of marketing output and communicating status and results to the client. Reach out to new clients in a timely manner and establish a friendly rapport from the beginning of the engagement.  Whenever possible, try to be the single point-of-contact for any client interactions.

• Communicate closely with clients to understand their business challenges and how they can help solve those challenges with digital marketing services. Be familiar with the products of the clients in our vertical market(s), and their use of digital marketing solutions to drive leads and support branding objectives.

• Turn client requests into tasks for production teams in a timely manner communicating reasonable deadlines and priorities. Submit or obtain all necessary inputs from client for each task.  Act as a consultant in communications with the client.  Understand business objectives and respond with digital marketing ideas.

• Astutely manage client-facing time given the level of revenue each client is bringing in to the practice. Establish effective team meetings and client interactions. Identify actionable ways to improve current client relationship and apply learnings to future processes & output. Understand that smaller clients, without marketing personnel, may lean on you for more than is your responsibility. Be able to identify this and persuade them into the managed practice model where appropriate.

• Mediate escalated issues and ensure team members demonstrate a commitment to providing exceptional customer service. When key milestones are met (75% capacity), hire new Account Manager to your team. Manage team through mentorship, monitoring client interactions and setting achievable, quantitative goals each quarter.

• Present opportunities for client to increase their spend with the digital marketing team. Be accountable for measuring and reporting the results of each incremental step up. Identify and recommend future digital marketing features when clients inquire. Prioritize by what will make clients most willing to stay with BFX longer while increasing their profitability.

WHAT YOU OFFER…

• Proven experience in digital marketing with oversight of ad management, landing page design and SEO
• Experience as an Account Manager in an agency is an asset.
• Skills in client relationships, ability to understand client business challenges and provide digital marketing solutions

TECHNICAL SKILLS: Solid understanding of FB Ads, Google ads, Display ads, Landing Pages & SEO.

PROJECT SKILLS: Proficient use of Trello and Slack/WhatsApp to communicate across teams.

CLIENT SKILLS: proven ability to thrill clients by listening to them, addressing their issues and providing exceptional digital solutions